Sovata is a fashion label created and run by designer Jade McClelland. Based in Canberra Australia, Sovata is dedicated to creating vibrant and unique fashion, millinery and accessories to be worn for any occasion.

After graduating from CIT with a Bachelor in Design (Fashion) and a Certificate II in Millinery, Jade started her label Sovata. Jade strives to bring an environmental approach to her design processes by creating all clothing and millinery with as minimal waste as possible.

A Sovata total look most recently won the 2019 Oaks Day Fashions On The Field in Flemmingtion which is a huge achievement.